Tough times are the forge of, if not god, then at least the Invisible Hand of Adam Smith. These are tough times indeed, and like fire climax pines, the scorched earth of the valley in a downturn provides fertile soil for startups, which provided the fertilizer of cheap rent and auctionhouse desks and chairs can get a toehold on otherwise rocky soil.
Of course, even in the big fires of the Redwood Forests in California, you don't tend to get scorched earth. While many of the smaller and weaker plants end up returning to the carbon cycle, the bigger and more vigorous redwoods often end up strong as they were before but with less competition for nourishment and light.
At InnoPath, we have been very fortunate through the downturn so far. Sure, things have been rough for many, but in tough times you find the big players are looking for ways to get more from less and that is where our products, Over The Air customer care software, come into the picture. Like snowshoes in a nuclear winter.
Deloitte, a leading audit, consulting, financial advisory and risk management firm is in the job of finding snowshoes, parkas, snow mobiles and other objects useful in nuclear winters. With their expertise across a wide variety of markets and businesses, they are in a unique position to sort the wheat from the chaff, something they do well with their Technology Fast 500 program.
Quoting from the Deloitte website:
Each year companies rally behind innovation, break down obstacles and systematically defy the odds. We salute their efforts with the Technology Fast 500™ program, a ranking of the 500 fastest-growing technology companies in the United States and Canada.
Established in 1997 in California's "Silicon Valley," the program is based on percentage fiscal year revenue growth over a five year period, recognizes all areas of technology — from Internet to life sciences, from computers to semiconductors — and includes both public and private companies.
Anyway, my favorite little software company from Sunnyvale made the list at #238.
Here is the Press Release.
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